Darrell Lea – Limited Edition – Loves Allsorts
As Mardi Gras festivities kick off in Sydney and celebrations get underway around Australia, Darrell Lea is getting all loved up with the launch of their new limited-edition Liquorice Allsorts pack. For the first time in Darrell Lea’s history, they have changed the name of their iconic Liquorice Allsorts product to DARRELL LEA LOVES ALLSORTS – in a demonstration of support for inclusivity and diversity in society.
A percentage from sales of each limited-edition pack will be donated to QLife, a free and anonymous Australia-wide LGBTI phone and webchat service for people who need support on issues including sexuality, identity, gender, bodies, feelings and relationships – for more information on QLife please visit https://qlife.org.au/
Available during February until sold out
Located: Confectionery aisle
Size: 270gm
Visit website: Click Here
Shelf price: ∼$4.40
Available from: all leading supermarkets and convenience stores
Distribution: National
feb2021